Domaine Nzaha

- Marketing Campaign -

Overview

Born from a passion for the land, Domaine Nzaha is an agricultural farm conducted in permaculture practice.

As farmers, and young entrepreneurs, Amine & Wissal are really good at producing the best quality vegetables for Moroccan families. But selling a good product is not enough. Advertising can be one of the most vital aspects of a business. It is the most direct and important connection to the consumer. When consumers feel personally connected to an advertisement, they are more likely to frequent your business.

Our project had 3 main goals:

1. Creating a short documentary-style video that communicates a powerful message and creates engagement through various platforms (YouTube, Facebook, Instagram).

2. Generating a successful social media campaign that inspires people from all around the country to tell their stories about their impact on the environment.

3. Promoting even more engagement on the local level by implementing a strong SEO strategy in order to reach new customers.

Project

Une carotte a la fois 

Client

Domaine Nzaha

What We Did

Marketing, Video Production

Content lives in front of audiences, not in agency meeting rooms.

With so many different advertising options out there for agricultural buyers and suppliers, we thought an emotional video would be the best way to bring Domaine Nzaha’s vision to the public. Video ads are a great way to gain brand exposure, build engagement, and attract new customers.

Outcome

“By far the best team I’ve ever worked with. They truly understood the look I was going for and completely nailed it!”

The heart of your business’ success lies in its marketing.

A well-thought Marketing Strategy and its creative implementation within days sparked new interest in their business and increased sales. Not only did they get 10x more new subscribers on their social media platforms but saw a truly amazing Halo effect. From a famous Moroccan chef sharing their video on his own SM channels and promoting their product in a fancy restaurant, he works for, all the way to a Netflix producer offering them collaboration for an episode of a popular cooking show.

47

Percent increase in overall business

852

Products sold during the campaign

133

Reviews written since the launch